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How Bozard Ford Lincoln reached  new heights with LotWalk

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Industry

Retail

Challenge

Before implementing LotWalk in their operations, Bozard Ford Lincoln had been struggling with its sales and internal processes. It consistently had lead follow-up issues and hit below its sales goals month after month.

Results

The Bozard team has increased their sales by over 30% YOY by focusing on switching opportunities within their inventory otherwise unworked before LotWalk.

Key Product

LotWalk Used Car Services

>$400
Gross Per Unit Increase
100+
Deals Closed
30%
Sales Increase YOY
$2M
Cost Savings

Within 4 months, we increased our used car turn to 22 times a year. Gross per car has increased by $400 a unit!

Letti Bozard

General Manager @ Bozard Ford

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About Bozard Ford Lincoln

Bozard Ford Lincoln opened its doors in Detroit, Michigan, in 1983. Bozard is a mid-sized Ford dealership consistently carrying 100-150 units.

The Challenge

Before implementing LotWalk in its operations, Bozard Ford Lincoln struggled with its sales and internal processes. It consistently had lead follow-up issues and hit below its sales goals month after month.

Waiting_On_The_Up_Bus_McGinnis-Small

The Solution

The Bozard team has increased its sales by over 30% year over year by focusing on switching opportunities within its inventory that were otherwise unworked before LotWalk.

 
Then, the Bozard sales team implemented LotWalk. Doing so gave them the tools and insight on leads they thought could increase the store's overall gross and volume. 
The Results

The Bozard team has increased their sales by over 30% YOY by focusing on switching opportunities within their inventory otherwise unworked before LotWalk.

Ready to walk the walk?

Book a Demo of LotWalk